I specialize in Facebook marketing success strategies for small, medium and large businesses around the world. I’ve been a passionate evangelist for Facebook for almost 11 years and my enthusiasm has never waned! Facebook has evolved each year to become one of the most powerful and effective ways for businesses to connect and engage with their respective audiences. On my blog, I publish regular in-depth tutorials and guides on how to optimize Facebook, plus I share a weekly roundup of popular articles that help readers stay on top of the social landscape.

In addition, I also published a travel blog at the time while I was on the road in an RV for a year and a half – I would share “digital nomad” tips and tricks from the trenches. I’ve always been a ‘techie’ (or ‘chic geek’ as I like to call myself!) ever since my teens, so I am a DIY-er!

Later, I migrated to WordPress and would highly recommend this fabulous platform, given its myriad themes and plugins out there. WordPress is the most popular blogging platform and powers almost 30% of the entire internet.

The best way to drive interactions is broadcasting with Facebook Live. Ideally, go live regularly on the same day(s) each week and time, if possible. Consider building out your own television-style show with episodes. Facebook just launched the Creator App to encourage influences and content creators to use video even more and build up their audience on Facebook.

Facebook continues to place a huge emphasis on video – both live and recorded – and it’s only going to get more challenging to really cut through and stand out.

Visit Facebook’s new Creators learning center to educate yourself and get inspiration for what’s working today on the platform.. Facebook wants broadcasters to go live for longer periods of time, which means anything from 10-20 minutes or more. Facebook is rapidly building a new digital streaming television destination