7 Best Shopify Apps for Reward Points & Customer Loyalty in 2025

Building customer loyalty is crucial for eCommerce success, and reward programs are an excellent way to encourage repeat purchases. If you're running a Shopify store, using a customer loyalty app can help you implement points-based rewards, referral programs, and exclusive discounts. In this blog, we’ll explore the 7 best Shopify apps for reward points and customer loyalty in 2025, helping you choose the right solution to boost retention and sales.

Smile: Loyalty & Rewards – Offers points, VIP tiers, and referral programs to boost customer retention and engagement.

LoyaltyLion: Rewards & Referrals – Provides data-driven loyalty programs with customer insights and personalized rewards.

Yotpo Loyalty & Rewards – Uses AI-powered retention tools to create automated rewards and referral campaigns.

Growave: Loyalty, Reviews, Wishlist & UGC – An all-in-one solution combining rewards, reviews, and social proof.

Rivo: Loyalty & Referrals – A beginner-friendly loyalty program for small businesses with points and referrals.

Marsello: Marketing & Loyalty – Integrates loyalty programs with AI-powered email & SMS marketing automation.

Gameball: Loyalty & Gamification – Uses gamification to reward customers with badges, points, and referral bonuses.

Conclusion
A well-designed customer loyalty program can significantly increase repeat purchases and brand engagement. Whether you need a simple points-based system, referral program, or AI-powered retention tool, these 7 best Shopify apps for reward points & customer loyalty in 2025 provide excellent options.

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