So here what I'm envisioning is that steemit works with facebook. In an ideal case scenario Facebook would integrate Steemit's API. Facebook doesn't yet have a clue what a blockchain is. This is the competitive leverage that steemit has comparing to all other social media platforms. Facebook however has the network effect. We don't need to go after Facebook to destroy them but become that enabler that rewards productive and value adding blogging, which by all account facebook is still a perfect platform with a nice UI interface.