Flowering Raspberry

Often overshadowed by its more famous berry-producing cousins, the Flowering Raspberry is a stunning native North American shrub that brings together the best of both worlds—ornamental beauty and ecological value. Whether you're a nature enthusiast, a gardener seeking pollinator-friendly plants, or someone who simply appreciates unusual flowers, this plant deserves your attention.

Flowering raspberry gets its name from its large, rose-like blossoms that are far showier than most raspberries. These striking flowers typically bloom from late spring through mid-summer, and sometimes longer in cooler climates.2–3 inches wide, vibrant magenta to pink, with a soft, crinkled texture like crepe paper. Each flower has a subtle sweet fragrance.Bold, maple-like leaves—5-lobed and fuzzy—give the plant a lush, tropical appearance.

While it may not fill your baskets with sweet berries, Flowering Raspberry more than makes up for it with its visual charm, ecological importance, and ease of care. It's a native gem that blends seamlessly into shaded corners of your garden, offering bursts of vibrant color and a refuge for wildlife.So, the next time you're looking to add something unique and beneficial to your outdoor space, consider planting Rubus odoratus. It’s a living celebration of summer blooms and natural beauty.