Amazon launch: Retail analyst reveals what Aussies can expect

A retail analyst has broken down what Australians can expect from the highly-anticipated Amazon launch.

Just in time for the Black Friday bumper sales on offer this weekend, the online marketplace is predicted to be live on Friday.

Scott Kilmartin, a retail analyst, told 9news.com.au that third party retailers were told via email yesterday to prepare to take orders on Thursday.

"They’ll open tomorrow afternoon, as a kind of soft launch, then on Friday it’s all systems go,” Mr Kilmartin said.

He said that 500 retailers will initially be supplying to the Australian website.

“The Country Fire Authority inspected the Amazon Dandenong warehouse yesterday and gave the building clearance to operate,” Mr Kilmartin said.

“The first shift started at 7am (Tuesday) morning at the warehouse and the .au site is live for a small selection of customers and they will be shipping orders.”