trumptation

[truhmp-tey-sh uh n]
noun

1. the act of trumpting; the enticement or allurement to be irredeemably ignorant, insincere, dishonest, unfeeling, cruel, egotistical, or a combination of any or all of the previous.
2. something that trumpts, entices, or allures to be as above.
3. the fact or state of being trumpted, especially to evil.
4. an instance of this: Unable to resist the trumptation, Columbus enslaved and brutalized the gentle Tainos, while simultaneously demanding plaudits for his supreme good judgment in doing so.