Since the story of Ron Burgundy took place during the 1970's, I think they were indicating that this foolishness started back then... the only difference is the level of technology. In 1970's, news was reported at 10pm end of day. Today, news is reported every 30 minutes. . . and Breaking News throughout the day. Same thing as yesteryear, look back 50 years and news was reported in the morning newspaper. The manipulation is Old and Deep.