Do You Know About Website Conversions and It's Positive Effect on Your Business?

in Steem Entrepreneurs3 years ago

Hi Steem Entrepreneurs!

I'm glad to be a part of this community, and I'd love to say hi to each of the members here.

As I was reading previous posts from moderators and the rest of the community, I would also love to share my knowledge on how online presence can help boost any business online, and I'll start it with this article.

Hope you'd like my contribution and I hope to make friends with you all!

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If you have just launched an online business, you're aware that you'll need to track a variety of metrics-- one of which is your website conversion rate.

You'll be able to track how effective your marketing is, whether a certain campaign is successful, and where you need to improve by doing so.

Continue reading this blog article to get answers to these and any other questions you may have. We'll go through what website conversion is, how to assess it efficiently, and what particular tactics can you do to boost it.

What is a Website Conversion?

When a visitor takes a desired or pre-determined action on your website, this is referred to as a website conversion. This might be anything from subscribing to your newsletter to placing an order or sharing a social media post.

The conversion rate of your website is the percentage of individuals who complete this type of action.

What you consider a conversion is entirely dependent on how your company functions. Ecommerce organizations, on the other hand, are more likely to focus on producing sales as a conversion, whereas service providers are more likely to focus on creating leads and counting them as conversions.

In order for you to have a clear idea of what a website conversion is, here are some of the more desirable actions that most companies use to count as conversions:

• Signing up for an e-mail subscription
• Clicking on a specific button
• Sharing content from the website on a social media platform
• Subscribing for a mailing list
• Generating a sale

How to Calculate Conversion Rates

After learning about conversion rates, most entrepreneurs start asking about a conversion rate formula so that they can use it for their business.

Luckily, for all of us, measuring your conversion rate is a fairly simple task. The formula looks like this:

(Total visitors that performed the conversion action/Total visitors of your website)x100 = conversion rates.

Say you have 10,000 weekly visitors to your webpage. 200 signed up for your company newsletter. If you translate these numbers into the formula you get the following:

(200/10 000)x100 = 2%. In this scenario, your website’s conversion rate will amount to 2%.

However, if you don’t enjoy doing the math, you can also use one of the free conversion rate calculators that you can find online.

If you want to know more about this and have a more detailed knowledge on how website conversion works, you can visit the entire article

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 3 years ago 

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