Google denies tracking users of 'incognito' private web browsers

Google has denied claims that it continues to track people when they are using private web browsers in 'incognito' mode after a study revealed it was possible for the company to do so.

A researcher from Vanderbilt University in Nashville, Tennessee, Professor Douglas Schmidt, claimed that Google could link a person's private browsing to the usernames and account information they use online.

"While such data is collected with user-anonymous identifiers, Google has the ability to connect this collected information with a user's personal credentials stored in their Google Account," Professor Schmidt says.