Mr. Reid, when people use legitimate crowd funding websites such as GoFundMe, etc., they state their financial goals of how much money they are trying to raise, posted in dollars. You state the ICO of your coins is for funding the development of software, building the blockchain and getting your coin on the Ethereum network, BUT NOWHERE DO YOU STATE HOW MUCH MONEY IS REQUIRED. Since your white paper says all sales of coins during the ICO are final and non-refundable, how is anyone supposed to know whether you have reached your goal or not? What's to stop you from saying you didn't reach the goal? And you get to keep the cash everyone sent you while we're all holding worthless coins that are not recognized on the Ethereum network! I'm a big dummy when it comes to cryptocoins and not as clever and worldly as you Mr. Reid, but I've been around long enough to know that SOMETHING STINKS HERE!