OPTin: Effective & Harmonious Advertising Network

The byproducts of advertising systems are almost, if not always, gets into a human view. People are not new to advertising as well as the new styles but due to the wide knowledge of the existence of the current advertising system, it is not as impactful than it ought to be. The flaws and ineffectiveness of the current advertising system are what the OPTIN Blockchain aims to solve.

Firstly, the OPTIN Blockchain is going to launch the OPTin Advertising Network which is going to act as a community for people and technology involved in the making of the end destination or result of advertisements. Three blockchain-based components are going to be part of the OPTin Network which will enhance the process as well as to build a stronger foundation for the network. The three main components are DataCube which helps in identifying connections between parties, Ads Marketplace that connects advertisers to publishers, then there's MyAds that will create a much closer and relevant relationship between users and advertisers by users opting in to share their data to advertisers for whatever reason it may be and be rewarded for it. The OPTin Advertising Network have OPTin Token as its token. So far, OPTin tokens are being used, collected, and transacted today.

Seeing what OPTIN Blockchain has to offer, what are the problems that the current advertising system have that OPTIN Blockchain would specifically or wholely would want to address? These issues range those affecting the consumers as well as the ones involved in the making of the advertisement and spreading it. One issue is the data collection from users which usually may be recognized as an unconsented collection which does not help in building trust with the users. Next, insufficient ROI on the part of advertisers and revenue for the publisher. Another issue pertains to the many parties involved in an advertisement which is too excessive or costly. Lastly, the inability to continue marketing research because of cost. The following issues above are going to be approached by OPTIN with its 5 pillar approach which are User Control, Community, Transparency, Free Unbiased Data, and Compensation. These 5 pillars are approaches to help create a better community between advertisers, publishers, agencies, and most importantly consumers.

OPTin aims to solve the issues via regulating data collection by introducing dAppa which is an open-source distributed app which will help in guaranteeing privacy anywhere on mobile, TV, and Desktop. The .txt module accompanying it would give users the freedom to block or choose ads. OPTin also aims to give companies the freedom to access the insight from the consented data collected and to be fair, the consumers will get rewards for sharing their data because advertisers either could reward the consumers or get blocked which would be a loss of opportunity.

An important component of OPTin that no companies would want to miss is the DataCube which contains data you can say relevantly important. It has the TV viewership data, Digital Clickstream Data, Mobile App Data, Offline Purchase Data, and Consumer Brand Opinions & Attitudes. The access to DataCubeLite, private blockchain and API access, will promote fair relationships among companies or users, create effective communication, and as well as the trust between the users because of transparency. OPTin Token, the reward users will get for their shared data, represents the data, the trust, as well as the opportunity given to companies. Within the OPTin Advertising Network, OPTin Token is a small price to pay to a future that shines brightly through harmonious relationship and effective network.

The OPTin Token sale details are as follows:
Token: OPTin
Price: $0.10
Platform: Ethereum
Hard Cap: 230M OPTin
Soft Cap: 40M OPTin
Pre-sale: Aug 15, 2018 to Aug 30, 2018 (23:59 GMT)
Main Sale: Sep 1, 2018 (00:00 GMT) to Sep 30, 2018 (23:59 GMT)

To know more about the technical details and aspects of the project plus their latest updates, visit their official social media pages and website:

Bitcointalk Announcement Thread: https://bitcointalk.org/index.php?topic=4548980
Website: https://www.optincoin.org/
Whitepaper: https://drive.google.com/file/d/18xfJMgdcdrrWcN8aq8OiRVnD80Ug8_MR/view
Telegram: https://t.me/OPTinCoinOfficial
Facebook: https://www.facebook.com/Earnhoney/
Twitter: https://twitter.com/EarnHoneydotcom
Medium: https://medium.com/optincoin
Bitcointalk Username: AmorFati
Bitcointalk User Link: https://bitcointalk.org/index.php?action=profile;u=2077040