PART TWO: 3 Powerful Gemstones that CAN Change Our Lives & Boost Our Brands/January 27, 2018, SATURDAY

So let’s see how these 3 Gemstones work (to be continued in PART 2).

RUBY

(Photo Credit: ruby.org.in)

The name comes from the Latin *rubeus *meaning “red”. The Greeks referred to it as the mother of all gemstones because of its rarity and beauty. It is even said that Ruby is divine love in crystalized form. In the Middle Ages, Ruby was used as a protection against plague because it has the power to change color from lighter to darker vice versa.

The wearer would flee to another place if the color became darker to protect himself against infection and returned when the stone became lighter. It also alters its color by sensing any upcoming inauspicious events that are being scheduled to be happening in the future.

Healing Properties

· promotes sexual energy,

· boosts confidence,

· strengthens bones and body’s immune system against infectious diseases,

· helps cure eye diseases or infections,

· combats low blood pressure

· and fortifies the heart and circulation

Chakra/Energy Point

It works best on the root/base and the heart chakras.

Branding

If you need to boost your confidence, then wear Ruby for that sense of certainty, while increasing the vibes of love and passion. The deep red represents sensuality instead of sexuality, a sense of maturity, a pioneering spirit and leadership qualities, of course love and passion. According to Brian Morris from www.business2community red is proven to increase sales because of its ability to attract attention and hold it.

For the psychology-savvy, "red acts as a basic,non-lexical prime, influencing reproduction-relevant behavior in like manner across species" (Kayser, Elliot, & Feltman, 2010, p. 901). What does that mean? Basically red triggers a basic, primal response in humans as a signal of sexuality and fertility.

It’s an appealing color to both genders. So if your brand wants to grab attention from both male and female, use Ruby Red as inspiration or part of your brand color palette. When wearing Ruby, you’ll definitely be seen more attractive and of a higher status, of course that itself will lead you to magnetize a different class of clients.

CORAL

(Photo Credit: quora.com)

Corals was placed in Ancient Egyptians tombs to protect against evil spirits. In the ancient Iranian also perceived it as a magical protective stone against diseases and magic. It comes primarily in Red,but also available in Black and Pink. Unlike Ruby, Red Corals are a bit brownish or orangy red.

· Healing Properties

· Protects against negative energywhile preventing loss of energy

· Recommended for menopausal women

· Prevents osteoporosis

· Promotes healthy bone formation in children

· Stimulates formation of new tissues

· Treatment of blood and circulation disorders

· Strengthens love and the need for partnership

· Makes the wearer immune to envy and resentment

Chakra/EnergyPoint

Root Chakra for the Red Coral, Solar Plexus or the Stomach area for the Black Coral, and Heart Chakra for the Pink Coral

Branding

Just like Ruby, Red Coral has the power to attract too. However, the great thing about Coral is that, it can shield its wearer for others’ envious or resentment energy where being in business, this is unavoidable sometimes.

You attract fans, you also attract haters, stalkers,hackers etc. You meet all kinds of people with different levels of energies or intentions. Some good, some may be ill. Wearing Coral can help you preserve your own energy from the Energy Vampires who just love to suck all the great vibes.

The warm Orangey Red in Coral can evoke the emotion of happiness, optimism and energy. Orangey Red enhances the feeling of vitality, draws attention and shows movement. It’s friendly and inviting,aggressive but balanced. Use this color if you want to make a call to action to buy or subscribe to a product.

PEARL

(Photo Credit: barishh.com)

Pearls have been mentioned in Bible too and the pearl jewelry of Queen of Sheba has become legendary. Generally pearls are linked to wisdom and youthfulness. It belongs to the marine animal kingdom but is still considered as precious stones.

HealingProperties

· Drinking Pearl water stabilizes the production of hormones which is the key to longevity and vitality

· Alleviates or completely cures chronic headaches and migraines when worn directly on the skin

· Promotes wisdom and contentment well into oldage

· Can warn sensitive people of imminent disaster

· Strengthens minds that will eventually assist in succeeding in each field of life

Chakra/EnergyPoint

Pearl balances all the 7 chakras

Branding

Since pearls have balancing effect on all the chakras, the white or cream color of pearls is also great as a hue or secondary color. According to Jerry Cao in www.creativebloq.com,white is associated with being clean, virtuous, healthy. It gives off the impression that is both clean and chaste while drawing out the elements of more stimulating colors.

When wearing pearls,you’ll have the appearance of being elegant, classy and calm. If that’s what your brand is all about that you can take inspiration from Pearls. Pearls make statement while being very subtle. It doesn’t shout but it glides. It’s always gleaming with understated luxury.

It’s also a gemstone that represents wisdom, purity and ageless legacy.

So there you have it.The next time you think of changing your life and boosting your brand, lookinto gemstones particularly these three.

Let me know if you’ve experienced any positive effects from these gemstones. Would love to hear from others.****