GOOGLE VS APPLE

apple,google and amazon seem unstoppable.now what?

There are the 5 most valuable companies in America.Notice anything?

They’re all tech companies.
And their dominance is attracting attention from watchdog groups that say their market

power is harming competition and the economy.

Is it time to breakup big tech?

To answer you have to understand how tech has exploded.

For our purposes let’s imagine the top 5 tech giants as pacman, or pac-companies.
Except in this game, there’s no ghosts around to avoid- no blinky, no clyde, Blinky and

clyde being U.S. regulators.

For the past decade, the U.S. Has been hands-off with big tech, letting them become even bigger

by swallowing their smaller rivals or entering new markets.

Bloomberg data show that in the last 10 years the big 5 have made close to 500 acquisitions

worth about $140 billion.

Because consumers like their products, Amazon, Apple, Facebook and Google have developed huge market shares.
For example, amazon receives 93% of all e-book sales.

Google pulls in 78% of internet search ad spending in the U.S…
Similarly Apple and Facebook dominate in high-end smartphones and social media traffic.
But being a monopoly isn’t illegal in the U.S....Or most other countries.
Regulators stopped equating big with bad a long time ago.
Monopoly cases brought by the U.S. have dwindled.
In fact, the last high-profile case was in 1998, when the justice department successfully

challenged Microsoft’s dominance of computer operating systems.

And that 20 year dry spell in monopoly cases has led some watch dogs to say that enforcement

in the U.S. has become too timid.

They say big tech is hurting innovation, jobs and wages…

And some even blame the behemoths for a decline in successful startups…

In Europe, America’s big tech companies have faced more resistance with governments

more aggressively pursuing them.

For example, the E.U. has fined Google for abusing its market dominance and Germany is

investigating Facebook for its privacy practices.

Of course big tech doesn’t think they need to be broken up.

They argue their dominance isn’t necessarily durable because new competitors can easily

jump in.

As Google likes to point out, competition is just “one click away.”
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Google vs Apple which is more successful
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The meteoric rise of computer technology might not trouble the average millennial, but for

those of you who remember the days before we were all hyper-connected, our reliance

on modern technology might seem somewhat problematic at times.

Where will we be in another 50 years?

Iconoclastic entrepreneur Elon Musk has said if we don’t get a handle on artificial intelligence,

we may create something we’ll sorely regret.

Perhaps the most frightening depiction of tech dystopia is in the television series

Black Mirror, which exposes a world lacking in empathy, where what once were dreams have

turned into living nightmares.

Even now the media argues over automation.

Will it mean a laid back life for the masses, or mass unemployment under a technocracy?

Innovation is unstoppable, and there are a handful of tech companies at the forefront

of this innovation.

We’ll look at two of them today, in this episode of the Infographics Show, Google vs.

Apple.

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Notification Squad.

If you’ve seen our other shows on Apple, you’ll already know something about the

company.

It was started by Steve Jobs and Steve Wozniak in 1976, with both men pushing to create the
ideal personal computer.

Jobs was forced out of Apple after what has been called a “failed boardroom coup.”

The company, however, lacked a great leader and Jobs was brought back to eventually become

CEO.

It was shortly after this that Apple grew into the innovative tech giant it is today.

Jobs’s vision of the ideal personal computer became manifested when he introduced the first

iMac in 1998.

The world was equally impressed when Apple came out with the easy to use and beautifully

made iPod three years later.

Two years after that came the iTunes Music Store, but what really shook things up was

the release of Apple’s flagship product, the iPhone.

That was in 2007.

The iPad came in 2010, and since these products came onto the market, Apple has arguably ruled

the roost of consumer gadgets.

As for Steve Jobs, he’s now treated like a technology demigod.

But, where would we be without Google, the company behind the search engine that most

folks can’t live without?

Google co-founders Larry Page and Sergey Brin met at Stanford University in 1995.

It’s said the two did not agree on many matters, but one thing they did agree on was

the creation of a search engine that ranked pages by their importance on the World Wide

Web.

This search engine was actually first called BackRub, but then fortunately for the pair

they saw the light and made the change to Google.

Google Incorporated was born in 1998, and soon venture capitalists were poised to invest

in this small outfit.

Google just kept growing and soon billions of searches would be made every day on its

search engine.

The company created its headquarters the “Googleplex”, which would soon become synonymous with the

avant-garde kind of tech workplace we see all over today.

The company has since ventured into all kinds of markets, including the smartphone business,

renewable energy, self-driving cars, enterprise services, artificial intelligence and machine

learning, and all manner of smart devices.

If we can get through life without becoming part of Apple’s sometimes criticized ecosystem,

it would be difficult to not be a consumer of a Google product.

Because Google has its fingers in so many pies, it created a parent company that goes

by the name Alphabet Inc.

This is what we call a conglomerate.

Now let’s get straight to money matters.

As we said before, some critics have said these companies are too big for our own good.

If we take a look at the most recent Forbes ‘World’s Biggest Companies List’, Apple

is in ninth place.

That is the highest ranked tech company on the list, and for some time now the media

has been telling us Apple will become the world’s first company to be worth a staggering

one trillion dollars.

Forbes has Apple’s sales on its latest list at $217.5 billion, profits at $42.5 billion,

assets at $331.1 billion and a total value of $752 billion.

The next tech company down the list is Samsung Electronics, and in 24th place is Alphabet,

inc.

Forbes puts Alphabet’s sales at $89.9 billion, profits at $19.5 billion, assets at $167.5

billion and net worth at $579.5 billion.

But 2017 has passed now, and so we must wait until Forbes creates its new list.

As Fortune writes in 2017, while Apple generates bigger profits, it is only slightly ahead

of Google in regards to which company will become the world’s first company with a

valuation of over one trillion dollars.

Fortune puts Amazon as the third company in the running, with Microsoft also a contender

and Facebook not far behind.

Tesla, it says, is a “dark horse”, but CEO Elon Musk seems to think his company is

on a similar trajectory to one of SpaceX’s rockets.

Back to Google and Apple.

It’s thought that Apple has around 123,000 employees, but to the chagrin of President

Donald Trump, Apple outsources much of its manufacturing to countries such as China and
Taiwan.

Apple’s biggest partner in the assembling business is Foxconn, and it has factories

in a number of countries around the world.

Google has 73,992 employees as of 2017.

It outsources such things as IT functions to India, while it’s also been building

its servers in Asia.

Where is a better place to work?

Well, that’s not easy to say.

According to one engineer that has worked at both companies, Google is better if you

want to solve big technological problems, as Apple is more concerned with design and

Google with technology.

If you are a female engineer where would be better?

Google is currently being sued for pay discrimination based on gender, whereas Apple has been shouting

from the rooftops that it has solved the gender pay gap.

Which is the better company in general?

When it comes to controversy both these world leaders have been tainted more than a few

times.

Apple has come under the gun for human rights abuses in its assembly factories in China,

and we all remember the news about those suicide nets at its assembly plants.

But more recently Apple has been skewered in the press for its offshore business in

Ireland, and late last year the billions it has saved from offshoring in the tax haven

of the Channel Island of Jersey.

CEO Tim Cook fired back stating that Apple was the USA’s biggest tax payer.

Alas, Google is no stranger to tax avoidance, so much so that in the UK a Google Tax has

been mulled over to get something back from companies that funnel their profits through

low-tax countries.

It seems there is no angel in this department.

What about their products, which company could you just not live without?

While it may be some time before we are being driven around in one of Google’s autonomous

vehicles, and even though we enjoyed our 30-minute dalliance with its machine learning doodle

bot, Google has a few things that we might take for granted.

That is arguably its search engine, the Chrome browser; its Android operating system, Gmail,

and to a lesser extent its productivity suite, or Google Suite.

We might also mention that Google owns YouTube.

To give you an idea on Google-Power, its Chrome browser alone has an almost 60 percent share

of the browser market.

The Google search engine has a 75 percent share of the search engine market and Android

has a whopping 87 percent share of the mobile operating system market.

But then we have those innovative and sleek Apple products, and also the Apple operating

system, iOS, that Apple aficionados will tell you they cannot live without.

“I’d never go back,” you hear many an Apple user saying.

The question is, which company has really done the most for mankind, and looking into

the future, who will be at the forefront of tech innovation?

Both companies are making hay in the augmented and virtual reality space, and both are very

serious about artificial intelligence.

So, who will be on top in 10 years’ time?

Let us know your thoughts in the comments!

Also, be sure to check out our other video called NASA vs SpaceX!