BehaviorExchange(BEX) - Behaviour Profile Services Platform
INTRODUCTION
The rise of cryptocurrency and subsequent attention brought to blockchain technology has prompted nearly every industry to evaluate the benefits of integrating the technology into their operations. One such firm at the forefront of blockchain innovation is BehaviourExchange which is revolutionizing Internet marketing and targeted advertising in an extraordinary way.
What is BehaviourExchange ?
BehaviourExchange is a blockchain-based platform which uses the blockchain and the big data technologies for identification online users and customization website content depending on their preferences.
The platform enable large amount of data. It can handle millions of visits per day, easily updated to process hundreds of millions and billions of visits per day. The Behavior Exchange platform primarily works on connecting three different units namely: web visitor, websites and B2c businesses in a different unique way. Each Party exchange traffics with other websites to help expand their websites reach and visibility with cross promotion.
How it works
Users visit websites which use BEX widgets. Widgets record all visits and visitor behavior in the "Big Data" Transaction database, then data processed by Intelligent Profiling platform and recorded Personal Profiles database.
The business installs on its websites the code to start the service. As soon as a visitor from cookie Bec visits their site, the service will inform the website in real time, which will automatically display the content depending on the user's profile.
Solution Provided
BehaviourExchange is here to help B2C companies around the world. It will provide all relevant information about the online visitor to the different websites. By describing the visitor's demographic and psychographic behavior, companies can focus on their users in a very innovative way. They want to become the alternative to Google Adsense. Describing themselves as the platform for consumer profiles, they want to harness the potential of blockchain technology to their advantage.
Its ContentExchange platform is already running in Europe and involves 200 media websites. Using the power of Big Data for their specific task, they have designed a unique system that will help many B2C companies. Web visitors, B2C companies and websites are the main stakeholders in the platform. Their interaction defines the progress of the platform.
Visitors find what they are looking for while B2C companies understand their visitors in real time. A tracking code will be installed on the website that will inform the owners. The intelligent profiling algorithm creates a perfect profile for visitors based on automatic learning, Big data and statistics.
Benefits for Investors
A. The selling price of the token is only 0.1 dollars and with the demand of investors it is expected that the price of the token will increase. Then, as an investor, you can certainly benefit from it.
B. BehaviourExchange's objectives are millions of companies and B2C companies that have large and demanding markets. Therefore, it could probably end up being a great success, so investors can also benefit from it.
BehaviourExchange and Blockchain Technology
Blockchain will enable the creation of a decentralized database for online visitors and B2C companies. Users will be able to create and edit their profiles and specify only the information they deem appropriate. For companies will be created same profiles. And they will all be safely kept in the blockhouse.
It will also provide an opportunity to make micropayments to websites or reward users.
BehaviourExchange will be launched on the WAWES platform as one of the most well-proven and reliable platforms, with a fast decentralized blockbuster platform and low transaction cost.
TOKEN AND ICO DETAILS
Symbol: BEX
ICO period: from June 2018
Planned token price: 0.10 US $
Planned maximum limit: 21,000,000 USD
Currency of purchase: ETH, BNB (Binance Coin), USD, EUR
Users will be rewarded with BEX tokens for sharing their personal data. The Bex token sale is currently live on the platform.67% of the total tokens will be there for the public sale. The token sale will begin in the first quarter of 2018. The amount raised will be divided into
• 45% of the funds will be used for research, further development and the acquisition of technology.
• 35% of the funds will be used for sales and marketing.
• 20% of the funds will be used for legal, general and administrative purposes.
Bex team is very experienced in blockchain technology as well as financial services
If you have further interest in learning about BehaviourExchange, I have provided links below for you to view.
Website: https://behaviour.exchange/?utm_source=bounty&utm_medium=content&utm_campaign=website
Telegram: https://t.me/behaviourexchange
Facebook: https://www.facebook.com/BehaviourExchange-150375779045471/
Bitcointalk Username: Brainerdpaul
BitcoinTalk profile link: https://bitcointalk.org/index.php?action=profile;u=1680409