Now is the era of data capitalism

Data has become an important factor of production, just like capital, labor, and entrepreneurial talent.

E-commerce platforms and Internet platforms have generated massive amounts of user data, which is big data. Through the analysis of these big data, business giants can clearly understand the behavior and habits of consumers and formulate very effective marketing strategies to make consumers buy goods crazily and obtain maximum profits.

It can be said that modern people have been controlled by data. Enterprises and governments have a comprehensive grasp of personal information through big data, which can easily manipulate people's behavior and influence people's ideas. Even in authoritarian countries, people have become modern "slaves" through data manipulation.