Promoting Moodle Through Facebook Ads - Part 1

in #utopian-io7 years ago (edited)

moodle.jpg

Image source

Repository

https://github.com/moodle/moodle

Linked Task Request

It can be found in the Utopian visibility whitelist.

Introduction

My name is unwana Udoh, my username on steemit is @dongentle2.
Nigeria is a country that is trying to raise the Educational standard, Moodle, on the other hand, is a very good platform that will help optimize the system.

Campaign Strategy

This promotion Is Targeting the South-South Region Of Nigeria. It is worthy of note that the South-South Region Is made up of 6 states.
I intend to promote it to all the geopolitical zone of the country, I'll therefore be making the promotion in batches.

Language And Interest

I used the English Language since that is the official Learning language in the region.

I targetted the ads to people with Interest In E-Learning, Higher Institution, Open-Source Software and Blackboard.

These same people must also match at least one of the following:

Job Title: Elementary Teacher
Job Title: Principal teacher
Work: Education and Libraries

The People That Are likely to be interested in this platform in The area are likely people with Age 25 and above.

Other details of the campaign Strategy Are :

Age: 25-65+
Gender: Male and Female
Language: English
Devices: Mobile Phone and Pc
Objective: Traffic

Bidding Strategy

I Started with a CPC of $0.4, I later reduced It to a CPC of $0.2. The ad performed better when it was at CPC of $0.4 than at $0.2.

Optimization for Ad Delivery:
ad1.jpg

Ad Sample

ad2.jpg

Results

Reach - 14,113
Link Clicks - 337

Post Performance Chart

ad5.jpg

Demographic Chart

ad3.jpg

Links Including Downloadable Report

Page link
Post Link
Downloadable Report Link

Video Proof of Work

Proof of Ownership

ads6.jpg

My Facebook name is Unwana Udoh and my steemit display name is Unwana Udoh.

Thank you all for your massive support so far.

Sort:  

Hi @dongentle2, Thank you for the contribution.
You got a GOOD results, but sadly this is not your work, not your idea of targeting, You just Copy/Past from this post, you need to be creative, You need to use your brain to make your own ideas, same thing for the ad message & the template.

To view those questions and the relevant answers related to your post, click here.


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[utopian-moderator]

@accro thank you for finally moderating... I do accept your whatever you decide, afterall you are the boss..
But what I don't understand is your moderating Answers, some of the points below really surprised me.
When you say that

  1. No targeting information was provided
  2. The message is completely irrelevant and / or in a foreign language with no translation provided.
  3. This post includes misleading information.
  4. This contribution adds nearly no value to the open source community and ecosystem or the specific project.

My targeting information is clearly there, my Irrelevant ads message had over 340 valid link clicks,and i would like to know the misleading information on the post.... It's just so difficult to please you guys sha... Unlike other categories, this category actually burns the contributors money in form of ads.. Regards

Hi @dongentle2, I chose those answers because the targeting has been copied, the ad message has been blindly copied also. so it's clear for this answer ''This post includes misleading information.'', and this ''This contribution adds nearly no value to the open source community and ecosystem or the specific project.''.

Thank you for your review, @accro!

So far this week you've reviewed 1 contributions. Keep up the good work!

Hey @dongentle2
Thanks for contributing on Utopian.
We’re already looking forward to your next contribution!

Want to chat? Join us on Discord https://discord.gg/h52nFrV.

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