Not Your Average CRM: Tailored for Asia’s Messaging-First Markets
Different regions having a very different marketing approach. While email marketing been used more on west regions, Asia more preferred on going through WeChat, WhatsApp, Telegram or DMs on social medias. It’s more centric on messaging and many CRM platforms aren’t built for this. Messaging been so deep in Asia’s culture that alot campaigns been created to specifically target on messaging platforms.
With such fast-moving, mobile-native digital culture, the business relationships are all managed in chat threads. As this is how the CRM platforms should be different too with more Asia-centric. This is what makes SCRM Champion stands out from another by specializing in private domain marketing and multi-platform media automation, which are often missing from current mainstream CRM platforms.
The Messaging-First Reality in Asia
Can’t deny that Asian people love their mobile devices. Just can’t be without them! That’s why when email open rates or landing page funnels mentioned, those are not much more concern. As in Asia, the almost every point of sales all happen in a messaging app. Let’s take a look at those messaging platforms.
- WeChat: isn’t just a chat app, it can be considered as all in one business app in China.
- WhatsApp: dominates in Southeast Asia and India as a primary customer service channel.
- Telegram: due to lighter and easier to share ads around
- TikTok: It’s have a storefronts with fully functional sales channel. This is where conversation-based platforms outshine others which also able to handle multi-account, multilingual and geo-sensitive environments.
Key Features of SCRM Champion
Let deep dive on key features of SCRM Champion
1. Multi-Account Management
Manage all platforms like WhatsApp, Instagram, Telegram or TikTok, all conveniently in a single dashboard. No more switching between multiple accounts on multiple devices.
2. Private Domain Traffic Tools
All conversations inside very own digital spaces and not rented ad platforms. This supports well a loyalty loops and not cold funnels.
3. Secure Environment Isolation
As each windows simulating an isolated environment with unique browser and IP addresses, it just like appearing in different device or location. Avoiding platform bans and geo-restrictions.
4. AI Powered Auto Translation
Chat with users in any language, real-time translation helps you close deals faster across borders. No need for copy-paste Google Translate hacks.
5. Built-in Messaging Automation
All automations like auto-replies, keyword triggers or drip sequences just make the conversation more seamless and not flagged as spamming.
6. Private Chat Analysis
The ability to track who’s reading, replying or clicking in the DMs to understand the behavior patters.
Optimized for Asia and Ready for the World
In regions where trust and business are done through chat, it is where people go through everything in conversation. With apps as the entire ecosystem itself, this what’s makes the CRM have to adapt to it. Whether you’re a local services brand with big communities on WeChat, online e-commerce business from other site of the world that targeting SEA, or even a global agency that in need to handle multiple acc.